Overview Headline

The Professional Communication and Marketing (PCM) Diploma introduces students to practical skills of workplace communication using the communicative approach. Areas of focus will include product and customer research, writing promotional materials, building relationships with customers, using social media at work, and managing relationships with bosses, coworkers and employees.  Students are required to do independent activities, graded assignments and/or exams for each course; each student will work on individual as well as group projects.

Students who successfully meet all academic requirements will receive a Professional Communication and Marketing diploma.

TOPICS
  • PCM100 – Knowing and Understanding Customers
  • PCM101 – Product Research
  • PCM102 – Writing Promotional Materials
  • PCM103 – Using Social Media for Promotion
  • PCM104 – Marketing and Sales Presentations
  • PCM105 – Creative Self-Promotion
  • PCM106 – Relationships with Managers, Coworkers & Employees
  • PCM107 – Workplace Cultures

Available Options and Fees

Improve your communication skills while learning about marketing and Canadian workplaces.

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Professional Communication and Marketing Diploma

Program duration:

8 Weeks

Real-time online classes:

Monday – Friday

Time:

9:30 AM – 12:00 PM OR 12:30 PM – 3:00 PM

evening option:

Monday and Wednesday:

6:15 PM – 9:30 PM

Tuesday and Thursday:

6:15 PM – 9:05 PM

 

Diploma tuition cost:

$1,080

Upcoming Program Start Dates

Any Monday

Depending on class seat availability, students may be asked to start their course or program at a later date. 

Other fees:

Registration fee: $150.
Students who re-register for this program may not need to pay the registration fee.

Entrance Requirements

Before registering, you are required to provide proof of English Proficiency. This can be done by providing a valid IELTS, TOEFL, CLBPT or CELPIP score, or by taking LCC’s free online English assessment.

  • You need a Canadian Language Benchmark (CLB) of 5 or higher in at least two skills (no skill lower than 4), OR successful completion of the Business Diploma Program (BDP).
  • Students with higher CLB levels but no Canadian work experience or resume are also encouraged to take BDP, which will prepare you to work in Canada.
  • Students with English levels below CLB 4 can enroll in language courses (not part of this diploma program) to provide evidence of sufficient English levels before beginning their diploma program(s).

Learning Outcomes

Write effective promotional materials and use social media for marketing

Learn to conduct product research and improve presentation skills

Communicate better and work smoothly with clients, bosses, and coworkers

Become more familiar with Canadian workplace cultures and values

Be more promotable

Create a portfolio of your work to show to future employers

PTIB Designation

LCC’s Professional Communication and Marketing Diploma (PCM) is approved by The Private Training Institutions Branch of the Ministry of Advanced Education. For more information about our designation, including an approved program list, please click here.

How To Apply

Step One

Review the admission policy and our other policies. If needed, take our free online English assessment

Step Two

Choose your preferred start dates.  If the course is full, you may need to switch dates.

Step Three

Register now!