Overview

The Professional Communication and Marketing (PCM) Diploma with Co-op introduces students to practical skills of workplace communication using the communicative approach. Areas of focus will include product and customer research, writing promotional materials, building relationships with customers, using social media at work, and managing relationships with bosses, coworkers and employees. Students are required to do independent activities, graded assignments and/or exams for each course; each student will work on individual as well as group projects. Co-op students find work in marketing and communications-related jobs once their study term is complete.

Topics
  • PCM100 – Knowing and Understanding Customers
  • PCM101 – Product Research
  • PCM102 – Writing Promotional Materials
  • PCM103 – Using Social Media for Promotion
  • PCM104 – Marketing and Sales Presentations
  • PCM105 – Creative Self-Promotion
  • PCM106 – Relationships with Managers, Coworkers & Employees
  • PCM107 – Workplace Cultures

How it Works

The Professional Communication and Marketing (PCM) Diploma with Co-op will get you working in Canada. You will gain knowledge and skills that you can apply in your co-op work and then your career.

You can choose to include LCC’s Business Diploma Program (BDP) as part of this Co-op program.  The Business Diploma program will provide you with information about Canadian workplace practices, and support you to create a Canadian-style resume.

Study Term

During your study term, you will complete the required coursework for the PCM Diploma. You will also take elective courses to improve your English language skills and competencies.

Work Term

During your work term, you will find a communications or marketing-related job. LCC offers free job support services to help co-op students find work.

The number of hours you work will be the same as (not more than) the number of hours in your study term.

Work Experience Policy

Post-work Tutorial

In this tutorial, you will review the strengths and weaknesses you noticed during your co-op, and formulate your future career plans.

Career Options

This program provides training for careers in many occupational areas, including the following National Occupational Classifications (NOCs):

1123 – Professional Occupations in Advertising, Marketing and Public Relations

4163 – Business Development Officers and Marketing Researchers and Consultants

6411 – Sales and Account Representatives – wholesale trade (non-technical)

6421 – Retail Salespersons

Options and Fees

Administration fee: $180. Registration fee: $250 for new international students and those who transfer to a Co-op from a non-Co-op program. This includes a Letter of Acceptance and any other paperwork needed in order to apply for study and work permits. (Registration fee for Canadian citizens and Permanent Residents: $30). Students who take a break for more than one year are required to take a new English assessment and pay a new registration fee upon return.

Registration fees are not refundable.

Coop Accordion Placeholder

48-week option

24 weeks of classroom instruction and 24 weeks of Canadian work experience.

Program Start Date

Diploma program classes start every Monday.

Depending on  availability of seats, students may be asked to start their course or program at a later date.

Professional Communication and Marketing (PCM) Diploma (24 weeks)

Choose one of the following time slots.
Monday – Friday 9:30 AM – 12:00 PM  or  12:30 – 3:00 PM  or Evening Option : Monday and Wednesday: [6:15 PM – 9:30 PM] & Tuesday and Thursday:  [6:15 PM – 9:05 PM]

Choose one of the following elective programs and one time slot:
Program Tuition Fees:
$4,710 – $5,940*

*Tuition fees vary depending on the student’s choice of elective courses. Please refer to the program registration page for a complete breakdown of tuition fees and schedule options.

 

64-week option

32 weeks of classroom instruction and 32 weeks of Canadian work experience.

Program Start Date

Diploma program classes start every Monday.

Depending on  availability of seats, students may be asked to start their course or program at a later date.

Business Diploma Program (8 weeks).
Monday – Friday 12:30 PM – 3:00 PM

This program must be taken before PCM.

Professional communication and marketing (PCM) Diploma (24 weeks).
Monday – Friday 9:30 AM- 12:00 PM OR 12:30 – 3:00 pm
or
Evening Option : Monday and Wednesday: [6:15 PM – 9:30 PM] & Tuesday and Thursday: [6:15 PM – 9:05 PM]
Choose one of the following elective programs and one time slot:
Program Tuition Fees

$6,325 – $6,480*

*Tuition fees vary depending on the student’s choice of elective courses. Please refer to the program registration page for a complete breakdown of tuition fees and schedule options.

OTHER FEES

Registration fee: $250
Administrative fee: $180
Materials fee (Intensive English): $50

 

Entrance Requirements

Before registering, you are required to show proof of English Proficiency. This can be done by providing a valid IELTS, TOEFL, CLBPT or CELPIP score, or by taking LCC’s free online English assessment.

You are required to have Canadian Language Benchmark (CLB) 5 or higher in at least two skills (no skill lower than 4), OR have successfully completed the Business Diploma Program (BDP).

  • Entry to BDP requires CLB 4 or higher in at least two skills (no skill lower than 3).
  • Students with lower CLB levels can enrol in language courses (not part of this program) to provide evidence of sufficient English levels before applying to this Co-op program.
  • Students with higher CLB levels but no Canadian work experience or resume are also encouraged to take BDP, which will prepare them to work successfully in Canada.

Before starting your co-op work term, you are required to

  • successfully complete the co-op study term,
  • have a Canadian Study Permit and Co-op Work Permit for the time you will work,
  • have a Canadian Social Insurance Number (SIN), and
  • have valid medical insurance for the duration of the program.

PTIB Designation

LCC’s Co-op Programs are approved by The Private Training Institutions Branch of the Ministry of Advanced Education. For more information about our designation, including an approved program list, please click here.

How to Apply

Step 1

Review the admission policy and our other policies. If needed, take our free online English assessment. 

Step 2

Choose one of the co-op program options.
(48 or 64 weeks)

Choose your elective course.

Step 3

Register now!

Receive your letter of acceptance and apply for your co-op study and work permits!

International Students!

Are you applying from outside Canada?

Be sure to check out the Government of Canada’s travel advisories before you travel.